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OUR INTENTION

As your fractional e-commerce marketing department, we base our philosophy on alleviating frustrations within the digital marketing sector. Working with many strategies, companies, and people can become overwhelming and stressful.

We provide e-commerce businesses with a singular team full of specialists who work together to create comprehensive, omnichannel, and data-driven strategies developed for e-commerce success.

One Team, One Mission, One Goal.

THE BLUETUSKR MARKETING TEAM

With combined decades of e-commerce marketing experience, we operate as a single, unified team that collectively provides strategies, content, and results that align with your business goals and expectations.

An Extension of Your Marketing Team.
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WHAT CAN BLUETUSKR DO FOR YOUR E-COMMERCE BUSINESS?

Here at BlueTuskr, our entire philosophy is based on our ability to work cohesively with your existing marketing partners, departments, and team members to ensure your marketing initiatives remain cohesive, are of the highest quality, and are executed flawlessly.

OUR PROCESS:
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Competitor research & Data-Driven Analysis

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Strategies & Creation

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Reporting & Re-Testing

OUR RESULTS:

$100M+/YEAR

Revenue Generated

$10m+/Year

Managed Advertising Budget

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OUR EXPERTISE

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Data-Driven
Research & Analysis

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Website Design
& Optimization

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Content
Marketing

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Marketplace
Marketing

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Paid Media

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Frequently Asked Questions

1. Why was BlueTuskr started?

Throughout the years our Founder, Andrew Maffettone worked for multiple e-commerce brands and was a partner in multiple other e-commerce marketing agencies.
He found the biggest challenge was that so many brands would be forced to hire multiple agencies, freelancers, etc., and would spend most of their time trying to develop a custom strategy for all of them to follow.

He realized that bringing in an entire team of specialists under one-roof would allow BlueTuskr to act as a true, full, e-commerce marketing agency and be able to execute different marketing strategies flawlessly across all digital channels.

2. What makes our e-commerce marketing agency different?

Many e-commerce marketing agencies are either specialists in one area, or are full-service but don’t specialize in anything. While specialty e-commerce marketing agencies can be great, their digital marketing capabilities are limited because of the lack of resources they have in other marketing initiatives.

Full-service agencies on the other hand, are often staffed with marketers who know a little about a lot. We find that, while they can get the job done, their output is often lackluster. With BlueTuskr, we’re staffed with specialists who have many years of experience in their specific area of expertise.

3. What is it like working with BlueTuskr?

We position ourselves to be a true outsourced marketing department for your e-commerce brand. Our goal is for you to feel like we are a true extension of your team. While we make sure to make the best decisions possible for your marketing efforts, we also make sure we fully understand your business model so that we stay focused on your true target KPIs.

4. Where is the BlueTuskr team located?

Our in-house marketing team is located in the United States and in the Eastern or Central time zones. We also have many different specialized contractors that assist with administrative work all over the world.

5. How much experience does the team have?
Every employee at BlueTuskr has many years of industry experience not only in marketing, but e-commerce marketing specifically. Our team is only staffed with e-commerce marketing specialists that have a proven track record and positive results within e-commerce marketing.
6. Who would be my main point of contact?

Every brand we work with has an Account Strategist that ensures the full team not only stays on the same page for all of your marketing initiatives, but ensures that the team is consistently making the necessary optimizations to hit your target KPIs.

7. What will our communication be like?
However you would like it! For many brands we work with, we have weekly, bi-weekly, or monthly recurring calls in place, at a minimum. We also leverage a Shared Slack Channel so everyone who is involved in your digital marketing strategy can communicate in one area for us to all stay on the same page at all times.
8. What is reporting like?
We all know that reporting is key. We provide all of our clientele with their own Marketing Portal. This portal has a live feed from any and all marketing channels we can possibly include that allows us to track all of our target KPIs in real-time. It also houses all of our weekly and monthly reporting, as well as important documents that house research, trends, etc.
9. How will you determine the best strategy for my brand
All of our e-commerce marketing strategies that we develop, whether focused on one digital channel or many, are completely customized to each brand we work with.
10. How much does it cost to work with BlueTuskr?
Every e-commerce marketing strategy that we develop is completely customized to each brand we work with, that includes the overall scope of work. We pride ourselves in keeping our digital marketing services incredibly malleable so that we can develop a custom e-commerce marketing strategy for any brand and any budget while developing a phasing process to ensure we continue to help you scale your business.
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ABOUT The Founder

As a marketing expert with over 15 years of experience, Andrew Maffettone (Maff) has worked in just about every role within the marketing world. Working for both agencies and in-house brands, he experienced firsthand the successes and opportunities of working toward results.

Frustrated with trying to get separate agencies, departments, and people to try to work together - as he likes to phrase it, “herding cats” - Andrew founded BlueTuskr. He intended to bring a sense of unity to brands by developing an internal team that works together toward one common goal: results.

WHAT others ARE SAYING

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Ready to scale your e-commerce brand? Contact Us Today!

Speak with one of our marketing specialists to discuss your brand’s potential and how we can help you propel your e-commerce brand forward.

Case Studies

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Planet Desert

51% increase in organic purchases in 3 short months.

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Restart CBD

34%+ increase in organic purchases in 3 short months.

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Carpet & Tile Mart

51% increase in organic purchases in 3 short months.

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