E-commerce Email & Retention Marketing Services

COMPREHENSIVE EMAIL MARKETING

Strategy & Development

Automated Emails

Campaigns

Newsletters

A/B Testing

Customated Designs

Personalization

Technical Functionality

PERSONALIZATION

Establish a personal relationship with your contacts through the use of personalization. Through segmentation, content styles, testing, and more, we tailor each email to the desired audience for maximum engagement.

CREATIVE

Partnering best-performing email standards with your branding, we create personalized email templates for various types of content. From flash sales to product launches, the latest news to upcoming events, we have you covered.

DELIVERABILITY

Ensuring your domain is authenticated and optimized supports your overall engagement. We conduct scheduled testing and routine optimizations to ensure the technical side of your email account is compliant and authenticated to support your overall results.

TESTING

We make sure you’re in the right place at the right time. Our email marketing experts will evaluate your full customer journey to decipher precisely when it is best to trigger your automated email campaigns to encourage your customers to take action at the right time.

AUTOMATION

OUR WORK

WELL-TIMED SMS MARKETING

We provide an extra layer of personalization to your retention strategy using well-timed, curated SMS content to elevate your campaigns.

Strategy & Development

Segmentation

Campaigns

A/B Testing

Personalization

Setup & Compliance

PERSONALIZATION

Tailor your messages to the right contacts at the right time with personalized content. From segmentation to tailored messaging, we have your SMS initiatives covered.

COPY

We leverage the needed copy, emojis, and media assets to ensure each message receives optimal engagement. We work with your current branding to maintain and optimize all retention initiatives.

DELIVERABILITY

We consistently monitor the technical functionality of SMS to ensure compliance with federal laws and regulations and assist with complete SMS performance.

TESTING

From time of day to internal content, we provide you with a tailored testing strategy to keep KPI goals focused and continuously growing.

Frequently Asked Questions

1. Will the BlueTuskr Team Handle My Deliverability?

Yes! Technical email functionality is pivotal for overall email success. We partner with spam and deliverability apps to monitor the success of your email campaigns. Our team will also provide you with the necessary steps to make sure your DMARC, DKIM, and SPF are registered with your domain to confirm your sending authentication if it is not already.

We also ensure that all marketing emails and SMS are supported and follow proper compliance based on sending locations.

2. Can BlueTuskr Work With My Current Templates?

Of course! Our creative team can work within all existing templates and will provide you with additional optimizations to consider.

3. What If I Don’t Have an Email Account Setup Yet?

No worries! We can set up your account for you, including automations, import lists, pop-ups, embedded forms, templates, and more!

4. How Is the Strategy Determined?

Have as much or as little involvement as you would like. We can work with promotional calendars, recurring sales, or launches your business might leverage. We can also formulate a comprehensive strategy through consumer insights and competitor research.

5. What Email Platforms Does BlueTuskr Specialize In?

We are Klaviyo, MailChimp, and HubSpot Partners. We also have extensive experience in Drip Campaign, Active Campaign, Constant Contact, and many more!

6. What is the BlueTuskr Email/SMS Process?

We tailor our process to your needs. We start with research and discovery and move into strategy creation, copywriting, design, implementation, and reporting. We do this so you are involved every step of the way to ensure we curate the content to your liking.

7. How is Email Cadence Determined?

This can vary depending on your goals and the size of your email list. However, we usually recommend 4-5 email campaigns per month for non-holiday content.

Interested in what your industry competitors are doing? Schedule a 15-minute call for a personalized discussion.

8. How is Copy and Design Determined?

Everything is based on your current brand standards. If you want to optimize your current branding to enhance your customer experience, schedule a 15-minute call with us to learn more!

9. What Is the Segmentation Process?

We conduct quarterly list-cleaning measures and consistently develop and optimize new and existing segments to ensure we are reaching the most engaged contacts in your list to optimize conversions.